Two weeks to go and the advertising is running full throttle. First and foremost I'd like to thank everyone who "grabbed" the exclusive Cloverfield movie widget. Thanks to all the "grabs" I won a Cloverfield Prize Pack. I just received an email from Paramount with the good news. The last time I received an email from them it was a Cease and Desist letter so I like this one much better.Cloverfield TV commercials, posters, cups, buttons and billboards are popping up around the country. The TV commercials are getting heavy rotation on our cable system here. Some people are getting sick of the viral ads already, like this guy.
While I wait to see the contents of the Cloverfield Prize Pack I was stunned to see another J.J. Abrams entity pop up in my home town. "Lost" starts up a couple of weeks after Cloverfield opens and they have instigated a new viral campaign. I don't know if the success of Cloverfield helped spur this new "Lost" viral game (or vice versa) but it turns out that Knoxville, TN, is one of the cities to be part of the FlyOceanicAir storyline. (more details on the billboards and game on my other site here)
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